Analytics
Pendo
Pendo is a data tool providing real-time user behavior analysis for product improvement. It offers analytics, in-app messaging, and user guidance to enhance product experience and drive success.
Why Connect Pendo with Bliss?
- Unlock Holistic Customer Insights: By combining Pendo’s user behavior analytics with other business data like marketing touchpoints, sales interactions, and customer support tickets, you gain a comprehensive view of the entire customer journey. This holistic perspective empowers you to optimize every touchpoint for an exceptional user experience.
- Drive Personalized Engagement: Merging Pendo’s in-app engagement data with customer profiles and preferences from other sources enables you to deliver highly personalized and contextual communication. Tailor your messaging, in-app guides, and product features to meet each user’s unique needs and preferences, fostering stronger brand loyalty and customer satisfaction.
- Fuel Data-Driven Product Decisions: By combining Pendo’s granular product analytics with customer data, usage patterns, and business metrics, you gain invaluable insights into how your product is being utilized, what features resonate most, and where improvements are needed. This data-driven approach allows you to prioritize product roadmaps, allocate resources effectively, and continuously enhance your offering based on empirical evidence.
Getting Started
- As an admin user, login to your Pendo account
- Go to Integrations and select Integration Keys
- Click on the Add Integration Key button at the top right-hand side of the screen and give your new key a description such as “Integration Key for Bliss”
- Click on Create to finish
- Copy your new Integration Key to your clipboard
- In your Bliss workspace, navigate to Sources and select Pendo
- Paste the Integration Key into the field provided and click Connect to Pendo